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Why product managers can’t afford to ignore product research

Why understanding users is not option anymore

Why B2B innovation backfires—and how research fixes it

The segmentation blind spot killing retention

When data lies: The hidden crisis in market research

Why clean dashboards don’t mean clean data

AI in market research: Smarter insights or smarter fraud?

AI is transforming research, but is it for the better?

How market research fuels product-led growth

The missing piece in your product-led growth strategy

The Evolution of Surveys: From Traditional Forms to AI-Driven Video Conversations

Surveys are changing. Here’s how AI is making them better.

Uncertainty in the Market Research Industry—Why it Matters and What’s Happening?

The Research Mag

AI is the new crystal ball in research — Or is it just guessing?

Can AI predict the next big market shift, or are we giving algorithms too much credit?

What the hell even is Synthetic Data?

Understanding Synthetic Data: The Good and the Bad

Your research data cannot come from aliens. Except that they do.

So what went wrong with market research? Welcome to The Research Mag.

History of Market Research - The Research Mag

I'm starting something new, and I'd love for you to be a part of it!

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